Target Market
My target market is High School and College seniors. I photograph seniors pictures and cap and gown pictures. I have different products that are offered for them to receive their prints, such as different sized prints, customized flash drives, magazines, books, and lay flat books. I am currently trying to get into rodeo photography, I have gone to my friends bull riding practice and I am currently finding other events practices I can go to, so I can start building a portfolio.
Monday, February 25, 2019
Thursday, February 21, 2019
Week 5 Post 1
Armstrong Garden Centers
I would say the target market is women who are gardening with bright color flowers. When the business started growing it was with the roses, I know a lot of women love roses. As time goes by women are expanding to different flowers and creating different garden setups that can have different themes.
Myrtle Creek
Their target market is mothers. Families can come out and spend the day here, there are plenty of things to see. They have more of a country theme to the store. They have a cafe, farm, gift shop, bird sanctuary, butterfly garden, seminar stage, nursery, the old Myrtle Creek, carriage house, and plantation house.
Armstrong Garden Centers flowers are different than Myrtle Creek's. Myrtle Creek is more bushes and trees. Their colors for the website are different Armstrong uses bright colors and Myrtle Creek uses neutral colors. I think they do have some customers that crossover. Myrtle Creek is a place you go visit and see nature. Armstrong is a place where you shop for plants for your garden.
I would say the target market is women who are gardening with bright color flowers. When the business started growing it was with the roses, I know a lot of women love roses. As time goes by women are expanding to different flowers and creating different garden setups that can have different themes.
Myrtle Creek
Their target market is mothers. Families can come out and spend the day here, there are plenty of things to see. They have more of a country theme to the store. They have a cafe, farm, gift shop, bird sanctuary, butterfly garden, seminar stage, nursery, the old Myrtle Creek, carriage house, and plantation house.
Armstrong Garden Centers flowers are different than Myrtle Creek's. Myrtle Creek is more bushes and trees. Their colors for the website are different Armstrong uses bright colors and Myrtle Creek uses neutral colors. I think they do have some customers that crossover. Myrtle Creek is a place you go visit and see nature. Armstrong is a place where you shop for plants for your garden.
Monday, February 18, 2019
Week 4 Post 2
Website 1: https://www.windsorstore.com
It has effective coloring that go together and it is organized in categories of the type of clothing offered. It is visually appealing, trendy, sales, easy to navigate. They have blog that helps girls get outfit ideas for events that are going to come up soon.
They have four main colors for the website. They have small themes that go with what they are releasing. At the top they have a discount code then they have a few categories that are small print for our story, customer service, blog, gift cards, look book, and refer a friend.
I like coming back to the website because it is well organized and easy to locate any product. They have look books for different occasions and seasons. The type of clothing they sell is my style, which is a dress up casual. They add new items a lot and their fabric is really nice, such as the glitter dresses the dresses have a bright sparkle and the glitter does not come off.
They currently have some categories under the main categories and it looks like it is part of a sale they are having but the sale is for everything not just those categories.
Website 2: https://piperszoo.com
I found her blog through instagram and visit it as much as I can. The theme and photographs go well together. Each photograph is crisp and clear. There is a pop of color in each photo, such as blue or pink. Her posts range from information about her or tips on how to do tasks. There is good information on her posts to help others learn more about what she does.
There are different sections for her blog, shop, her herd, photography, and social. She organized her categories and put subcategories with similar interests. For her blogs at the bottom left there is a list of some of her past blog posts which makes it easier to go to them. She has a logo that represents her blog well. Her logo is a camera that has a landscape and person riding a horse on the lens.
I come back because I enjoy seeing the animals she has. How she edits her pictures and what she takes picture of, attracts me to keep coming back and seeing what is new.
On her main section AQHA Dunit with a Wiggle, if you click on it goes to a horse. On the main section there is a sub section that leads to their herd. I think she should make our heard the main category and put information for the AQHA Dunit with a wiggle. The AQHA Dunit with a wiggle is kind of randomly there.
It has effective coloring that go together and it is organized in categories of the type of clothing offered. It is visually appealing, trendy, sales, easy to navigate. They have blog that helps girls get outfit ideas for events that are going to come up soon.
They have four main colors for the website. They have small themes that go with what they are releasing. At the top they have a discount code then they have a few categories that are small print for our story, customer service, blog, gift cards, look book, and refer a friend.
I like coming back to the website because it is well organized and easy to locate any product. They have look books for different occasions and seasons. The type of clothing they sell is my style, which is a dress up casual. They add new items a lot and their fabric is really nice, such as the glitter dresses the dresses have a bright sparkle and the glitter does not come off.
They currently have some categories under the main categories and it looks like it is part of a sale they are having but the sale is for everything not just those categories.
Website 2: https://piperszoo.com
I found her blog through instagram and visit it as much as I can. The theme and photographs go well together. Each photograph is crisp and clear. There is a pop of color in each photo, such as blue or pink. Her posts range from information about her or tips on how to do tasks. There is good information on her posts to help others learn more about what she does.
There are different sections for her blog, shop, her herd, photography, and social. She organized her categories and put subcategories with similar interests. For her blogs at the bottom left there is a list of some of her past blog posts which makes it easier to go to them. She has a logo that represents her blog well. Her logo is a camera that has a landscape and person riding a horse on the lens.
I come back because I enjoy seeing the animals she has. How she edits her pictures and what she takes picture of, attracts me to keep coming back and seeing what is new.
On her main section AQHA Dunit with a Wiggle, if you click on it goes to a horse. On the main section there is a sub section that leads to their herd. I think she should make our heard the main category and put information for the AQHA Dunit with a wiggle. The AQHA Dunit with a wiggle is kind of randomly there.
Wednesday, February 13, 2019
Week 4 Post 1
Problems
Website 1: http://gatesnfences.com
Website 2: http://www.roverp6cars.com
Right
Website 1: https://www.headhunterhairstyling.com
Website 2: https://www.apple.com
Website 1: http://gatesnfences.com
- There are so many words that pop up, I didn't know what to look at first. My eyes were first directed to the right side which is some information about them and how to contact them. Their pictures are bundled together on the home page. They have so many buttons on the left side, which leads to different picture of their products. The header color is to bright for the name of the company color, I was having a hard time finding the name of the company because it didn't stand out from the green.
- They need organization. They could have fewer buttons by narrowing it down to the main categories, then they can add sub categories. Instead of putting all the information about the products on the home page they could have it on a page of products or put it in the gallery it belongs to. They can change the coloring to darker tone than the neon colors they have. These changes would help the website be organized, the pictures and information will be in the category it belongs too, and the colors would not clash.
Website 2: http://www.roverp6cars.com
- My eyes did not know what to look at first they were debating between the big red name or the moving words. There are a lot of buttons that lead to other pages. The colors are all over the place, they have a lot of bright colors on their pages.
- They can do one eye catching spot that is the main focus instead of having two eye catching spots. To organize the buttons they can put a few main categories then add subcategories to those. On the P6 page they have a statement that is blue and it is hard to see on the black so I would change that to a different shade or color. Some of the pages look good they have a background color then wording in a color that goes and can be seen.
Right
Website 1: https://www.headhunterhairstyling.com
- They have a nice simple home page, the header is is a nice cool tone with the logo and wording in white. There is a video that catches your attention and if you scroll down there is a paragraph with a thank you not with some information about them. The tabs are simple but they have what a customer needs to find.
- They pick colors that go together; the teal has a soothing feel to it. It is simple and easy to direct. I get all the information I need, I can see who I could have do my hair and see the price of what I would get.
Website 2: https://www.apple.com
- They have their products in categories. When you click not the categories you have subcategories. The colors are simple and make the products pop out. The home page has the newest product on top then as you go down its other new products that were released before.
- The design matches their brand, a lot of their products are basic colors and so is their website. Their font is simple and precise. It is easy to navigate through the website, they have a search button to find the exact product you are looking for. It is organized so you can look at the differences of a certain product.
Friday, February 8, 2019
Week 3 Part 2
1. Emily Gethke Photography
2. Clara Bella Photo
3. My little umbrella
4. Callie Beth Photo
5. Angela Wynn
I am a photographer and had a little business that was growing but then I moved. I found these photographers that are around my area and some of the photoshoots I did. Majority of the photographers are senior photographers. Some do other photoshoots and some just focus on senior pictures.
One photographer is a rodeo photographer. I have some friends that were in the rodeos and were working to get their pro-card, which caused me to try out photographing rodeos. I enjoy photographing the action and hope to get into it more. She is my favorite rodeo photographer and I love the different angles she gets in her photos.
From analyzing these companies it made me realize how active they are on their social media. Them being active on social media shows they still have active business, some photographers stop posting and it makes me wonder if they are still doing photography. These companies do try to keep their websites updated often.
Posting on social media helps people get discovered by who they tag. I have found some companies through locations they have tagged in their photos, products that have been tagged, and pins that have popped in my feed.
I have commented on the blogs of Christina Ayala, Michelle Jordan, and Latasha Cross.
- https://www.emilygethke.com (Last activity: unknown)
- Instagram: @egethke (Last post: Feb 8 [posts almost everyday])
2. Clara Bella Photo
- http://www.clarabellaphoto.com (Last post Feb 8)
- Instagram: @clarabellaseniors (Last post: Feb 8 [post everyday])
- Facebook: Clara Bella photography (Last post: Feb 8)
- Pinterest: Clara Bella photo (Last activity: Feb 7)
- Twitter: @clarabellaphoto (Last tweet: Dec 20)
3. My little umbrella
- https://www.mylittleumbrella.net (getting worked on)
- Instagram: @mylittleumbrella (Last post: Feb 5)
- Facebook: My Little Umbrella Seniors (Last post: Feb 5)
- Pinterest: My Little Umbrella (Last activity: Feb 5)
4. Callie Beth Photo
- http://calliebethphoto.com (Last post: Feb 6)
- Instagram: @calliebethphoto (Last post: Feb 8 [post everyday])
- Facebook: Callie Beth photo (Last post: Feb 8)
- Pinterest: Callie Beth photo (Last activity: Feb 6)
5. Angela Wynn
- http://angelawynnphotography.com (Last post: Jan 5)
- Instagram: @angwynnphoto (Last post: Feb 8)
- Facebook: Angela Wynn Photography (Last post: January 16)
- Pinterest: Angela Wynn photography (Last activity: unknown)
I am a photographer and had a little business that was growing but then I moved. I found these photographers that are around my area and some of the photoshoots I did. Majority of the photographers are senior photographers. Some do other photoshoots and some just focus on senior pictures.
One photographer is a rodeo photographer. I have some friends that were in the rodeos and were working to get their pro-card, which caused me to try out photographing rodeos. I enjoy photographing the action and hope to get into it more. She is my favorite rodeo photographer and I love the different angles she gets in her photos.
From analyzing these companies it made me realize how active they are on their social media. Them being active on social media shows they still have active business, some photographers stop posting and it makes me wonder if they are still doing photography. These companies do try to keep their websites updated often.
Posting on social media helps people get discovered by who they tag. I have found some companies through locations they have tagged in their photos, products that have been tagged, and pins that have popped in my feed.
I have commented on the blogs of Christina Ayala, Michelle Jordan, and Latasha Cross.
Wednesday, February 6, 2019
Week 3 Part 1
I had one experience I guess you can say it had some difficulty communicating, I emailed a photographer and they emailed back with a question and I responded to the question and they never responded.
Social media does make it easier to get noticed because clients can tag your products in their posts and others who like the products will go to your page and possibly buy it. For example, clothing stores on instagram will get people to be pr for them and their followers will see the product and go to their page and follow and start shopping there. Also, if you have problem with a company you can post a comment and they will message you back to fix the problem you had. At my last job we had pictures with Santa and one family posted on the Facebook page about it being a bad experience. Our manager messaged her back and she came back and got to get a free package of pictures with picture she retook on that day.
I haven't reached reached out to business through social media.
If it was my own business I would see if I could have the client tell me what the problem was so I can have clear understanding of what the problem is. After listening to the customer tell me what was wrong I would see if I could offer a solution. If it is a positive comment I would comment back with a personal thank you comment.
Social media does make it easier to get noticed because clients can tag your products in their posts and others who like the products will go to your page and possibly buy it. For example, clothing stores on instagram will get people to be pr for them and their followers will see the product and go to their page and follow and start shopping there. Also, if you have problem with a company you can post a comment and they will message you back to fix the problem you had. At my last job we had pictures with Santa and one family posted on the Facebook page about it being a bad experience. Our manager messaged her back and she came back and got to get a free package of pictures with picture she retook on that day.
I haven't reached reached out to business through social media.
If it was my own business I would see if I could have the client tell me what the problem was so I can have clear understanding of what the problem is. After listening to the customer tell me what was wrong I would see if I could offer a solution. If it is a positive comment I would comment back with a personal thank you comment.
Sunday, February 3, 2019
Saturday, February 2, 2019
Week 2 Part 1
Snapchat seems like it is used more for personal use. People tend to post what they are doing in that exact moment or memories they have. The most that is being posted on here is concerts, dinners, travels, packages that are received, and how a person feels.
I think Instagram and Facebook are geared more towards business, they allow you tag locations, product companies, and clients in the photos so they reach a bigger audience. They both have business options with tips that help you understand how to promote more and how to get your marketing better. To promote your business you can pick what area you want to reach and the age group.
Instagram is used to work with both. Some people will post without tagging anything in their photos. You have the option to be a business or personal account and if you want it public or private.
I think Instagram and Facebook are geared more towards business, they allow you tag locations, product companies, and clients in the photos so they reach a bigger audience. They both have business options with tips that help you understand how to promote more and how to get your marketing better. To promote your business you can pick what area you want to reach and the age group.
Instagram is used to work with both. Some people will post without tagging anything in their photos. You have the option to be a business or personal account and if you want it public or private.
Subscribe to:
Posts (Atom)