Week 13 Post 1

Clara Bella Seniors did an ad on Facebook and instagram. They had used one photo and the caption included a quote about the upcoming seniors, then they go to a discount they are offering for anyone that shows them the post. Fawn Leach Photography put an instagram ad and had one photo with a caption mentioning the images that she edited and now she could post them and the colors in the photos. Courtney Lively photography posted a picture of a bride with the caption telling us that the bride was going to tell her family she is expecting. Mackenzie Grace Photo did an ad on a couple dancing with the caption saying happy Cinco de Mayo and a bunch of hashtags. Jagat Studio USA did an instagram ad on a photo of a couple and put a caption that stated it was the color version of another photo. These companies had either book now or view instagram profile, they picked the right option for their ad. The photo and caption made me want to click on their profile to see what they were talking about. Their ads are effective because it is going to show up in someones feed that they are interested in their type of work. They do one ad and don't post it multiple times on to the social media they are doing the ad on.

I think social media advertising is more affective for a business than traditional advertising. With social media advertising I can select the area I want, what age group to target, and the gender. With these refinements it is more beneficial to get the target customers you want. Using traditional advertising anyone can see it and it might not reach your target customers.